1. Leads Integrated Marketing Planning & Measurement
   • Develop fully integrated marketing plans for campaigns and events with defined, measurable goals.
   • Manage the creation of marketing assets directly (both as the creator of the work or engaging internal resources) or outsource and manage external contractors/agencies.
   • Researches best practices, performs competitive analysis with a goal to create new industry best practices here at Phoenix Children's Hospital.
   • Collaborate with analytics team to deliver performance metrics; analyze data to determine efficiency and effectiveness of work.
   • To lead this charge, you come skilled with communications/PR expertise including local Phoenix market experience; branding and marketing; social media strategy.
2. Content Creation and Management
   • Proficient written, editing, oral, and interpersonal communication skills, with extraordinary attention to detail.
   • Oversee copy and art direction for print collateral for events, programs, and initiatives, including invitations, signage, programs, sales tools, partner packets and more.
   • Writing skills to deliver copy for all print collateral and digital assets with full attention to brand and messaging consistency.
3. Collaborative Project Management
   • Develops, leads and manages all marketing/communications deliverables in support of each assigned event or campaign including: event programs, pre- and post-event planning/strategies and novel ways to fundraising before, during and after the event.
   • Work cohesively with the Marketing & Communications team to utilize existing marketing assets, and to develop or outsource new assets and when needed engage outside agencies.
   • Work directly with the Digital Marketing team to deliver website and e-newsletter content, optimize use of other digital assets, and develop all messaging related to events, campaigns and initiatives.
   • Manage media, social media, videographers and photographers at events.
   • Ensure that partner communication and promotional deliverables are met.
4. Manage Multiple Projects Simultaneously
   • Ability to multitask, prioritize, manage, and execute projects simultaneously in a fast-paced and deadline-driven environment.
   • Ability to adjust to unforeseen situations and be flexible with unexpected projects, assignments and deadlines.
5. Performs miscellaneous job related duties as requested.

Mission

To advance hope, healing and the best healthcare for children and their families

Vision

Phoenix Children's will be the leading pediatric health system in the Southwest, nationally recognized for exceptional care, innovative research and advanced medical education.

We realize this vision by:

• Offering the most comprehensive care across ages, communities and specialties
• Investing in innovative research, including emerging treatments, tools and technologies
• Advancing education and training to shape the next generation of clinical leaders
• Advocating for the health and well-being of children and families

Values

• We place children and families at the center of all we do
• We deliver exceptional care, every day and in every way
• We collaborate with colleagues, partners and communities to amplify our impact
• We set the standards of pediatric healthcare today, and innovate for the future
• We are accountable for making the highest quality care accessible and affordable