1. Integrated Marketing Planning
   • Develop and execute Integrated Marketing & Communications Plans; Conceptualize strategic initiatives, define desired results and implement details of plans in line with agreed upon goals
2. Relationship Management
   • Manage Marketing Partners such as internal marketing and digital team members, PR agency, advertising agencies, hospital marketing team and production vendors to deliver on integrated marketing & communications plans
3. Project Management
   • Create systems and lead the Project Management to oversee the workload, resources, internal/external teams to deliver on multiple projects and initiatives simultaneously, meeting deadlines, quality measures and budgets
4. Strategy Development
   • Take a lead role in brand strategy development; Design the brands visual identity, brand messaging and brand guidelines; Ensure internal constituents and external partners use the brand properly and consistently across all marketing assets and communications
5. Content Management
   • Manage the creation of Marketing Assets, Oversee and Author brand content; Lead the design, writing and creative development of all marketing assets including but not limited to content messaging, collateral, Hopes & Dreams magazine, photography and video production
6. Performs miscellaneous job related duties as requested.

Mission

To advance hope, healing and the best healthcare for children and their families

Vision

Phoenix Children's will be the leading pediatric health system in the Southwest, nationally recognized for exceptional care, innovative research and advanced medical education.

We realize this vision by:

• Offering the most comprehensive care across ages, communities and specialties
• Investing in innovative research, including emerging treatments, tools and technologies
• Advancing education and training to shape the next generation of clinical leaders
• Advocating for the health and well-being of children and families

Values

• We place children and families at the center of all we do
• We deliver exceptional care, every day and in every way
• We collaborate with colleagues, partners and communities to amplify our impact
• We set the standards of pediatric healthcare today, and innovate for the future
• We are accountable for making the highest quality care accessible and affordable